Artificial Intelligence

Name: FUTURE OF COMMERCE & CONSUMERS 2025
Start: 2025-05-20T08:30:00+02:00
End: 2025-05-21T19:00:00+02:00

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Plénière 2025 - Auditorium

May 20, 2025

9:55 AM10:10 AM

Simplicity as a strategic lever: the new vision of high-performance commerce by Horrea x Shopify

At a time when customer journeys are becoming increasingly complex and tools are multiplying, major brands and retailers are facing a major challenge: orchestrating a fluid, personalised and...

Cédric Massonnat

HorreaCEO

Alexandre Saroian

ShopifyHead of Enterprise Sales

Plénière 2025 - Auditorium

May 20, 2025

10:10 AM10:25 AM

La Martiniquaise Bardinet x Incremys: how generative AI is revolutionizing the digital professions

During this plenary session, we will illustrate how generative AI is transforming the daily lives of digital professionals, illustrated by a concrete case in the SEO field. We will present how...

Hélène Regnaud

La Martiniquaise BardinetResponsable Digital

Simon Traoré

IncremysAccount Manager & Partner

MASTERCLASS 2025 SALLE 1

May 20, 2025

12:00 PM12:30 PM

Reinventing the buying journey with generative AI: the issues that matter for brands

An exploration of the profound transformations that generative AI is bringing to the shopping experience: what strategic issues to prioritise, what challenges to take up, and how iconic brands like...

Arnaud Caillon

NespressoDirecteur e-business, data & CRM

Cédric Massonnat

HorreaCEO

Plénière 2025 - Auditorium

May 20, 2025

12:20 PM12:30 PM

Training, acculturation, deployment: what are the pillars of a successful AI strategy within the...

Stanislas Duthier

Groupe RocherChief Information Systems Officer

Related sessions

Artificial Intelligence

Upcoming Sessions

Simplicity as a strategic lever: the new vision of high-performance commerce by Horrea x Shopify

La Martiniquaise Bardinet x Incremys: how generative AI is revolutionizing the digital professions

Reinventing the buying journey with generative AI: the issues that matter for brands

Training, acculturation, deployment: what are the pillars of a successful AI strategy within the...

All Speakers

Vincent Gauche

AB Tasty

Client GTM Director

Cédric Massonnat

Horrea

CEO

Simon Traoré

Incremys

Account Manager & Partner

Christophe Bredèche

La Redoute

Directeur IT, Digital et...

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